Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Thursday, February 1, 2007

"Focus Media" in taxis now

Focus Media ( 分众传媒 ; Nasdaq: FMCN) popularized LCD-screen enabled monitors in elevators and lobbies in China -- in commercial, office and residential properties. "Focus Media" fever has spread and such ad screens can be found in supermarket, trains, planes, and taxis in China.

Here are some photos from a new "Focus Media"-like ad screen service in taxis in Shenzhen. Thankfully, one is able to hit a mute button...




Wednesday, June 7, 2006

Annoying elevator ads in China

Almost all residential and commercial elevators in China (as well as elevator lobbies) have small monitors that broadcast, almost 24 hours a day, annoying video ads. Here is a clip:

http://www.youtube.com/watch?v=BoG5LSCawfk

To me, this says a lot about Chinese culture. I am sure most people in the West would not accept such invasions of privacy.

However, more and more Chinese are indicating to me that they are finding these LCD monitors annoying as they proliferate to each and every aspect of Chinese life - elevators, buses, trains, taxis, super markets, etc.